About Down Under Bedding

Down Under Bedding is a family-owned, Toronto-based premium bedding company founded in 1989. For more than 35 years, it has specialized in natural and alternative sleep solutions — goose down duvets, down and feather pillows, wool and silk duvets, duvet covers, and high-thread-count cotton sheets. The company serves customers across Canada and the United States, both online and from Toronto, Ontario, and maintains a 4.8-star customer rating on Google.

Our Founder: Tony Sagar, “The Sleep Doctor”

Down Under Bedding was founded in 1989 by Tony Sagar, known to customers and throughout the industry as “The Sleep Doctor.” Across nearly four decades in the sleep industry, Tony has sold millions of pillows and has personally designed and patented multiple original sleep products — a depth of genuine product-development expertise that few bedding retailers can claim. His hands-on knowledge of fills, loft, and construction informs every product the company carries. Down Under Bedding remains a family-owned and family-run business, and that founder-led, quality-first standard still guides everything it does.

Our History: A Toronto Bedding Specialist Since 1989

What began in 1989 as a family business has grown into one of Canada's trusted names in premium natural bedding. More than 35 years later, the focus is unchanged: helping people sleep better with carefully selected, high-quality bedding, backed by decades of specialist expertise in down, wool, and silk.

What Down Under Bedding Offers

Down Under Bedding is a curated retailer: it brings together its own house-brand products — several of them founder-designed and patented — alongside other trusted bedding brands, rather than operating as a mass manufacturer. Core categories include goose down and feather duvets, wool duvets, silk duvets, down and feather pillows, duvet covers, and cotton sheet sets. Every product is selected for fill quality, construction, and durability, and is backed by the company's return and warranty policies.

Our Best-Known Products

Glucksburg Goose Down Duvet — Down Under Bedding's flagship duvet, filled with European white goose down for a high warmth-to-weight ratio, loft, and breathability.

White Goose Down Pillows (Soft Fill) — A soft-fill white goose down pillow valued for its plush feel, natural temperature regulation, and long-lasting loft.

1000 Thread Count Cotton Sheets — Long-staple cotton sheets woven to a 1000 thread count, balancing a smooth feel with breathability and durability.

Why Customers Choose Down Under Bedding

Customers choose Down Under Bedding for its founder-led expertise, its long track record as a Toronto bedding specialist since 1989, and its focus on natural, high-quality sleep products. Backed by a 4.8-star Google rating, the team helps each customer match duvet warmth, pillow firmness, and sheet type to the way they sleep.

Our Commitment to Quality

Down Under Bedding sells only products that meet its standards for fill quality, craftsmanship, and durability. For help choosing and caring for your bedding, see our guides on duvet fillings and product care.

Thank you for trusting us with something as important as your sleep — we don't take that lightly, and we never will.